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- How To Write Hooks
Magic Trick #6 For You -
Before I start, apologies if this reaches late to your inbox.
I just realised after 12 hours, that my newsletter never kissed your inbox. Scheduled it for 6:30 AM IST on a Saturday instead of 6:30 PM IST on a Friday.
Oopsies, hope you forgive me.
Well, my magic trick this week is worth it.
Here we go -
This is the only way I write hook.
Choose an emotion
Go extreme with it
Write what triggers it in 10 words max
I’ll show you how -
A. Write a hook on - Copywriting Tips for Newcomers
→ Emotion - Fear
Hook - Newbies, I have your survival guide to copywriting.
→ Emotion - Urgency
Hook - This is your last chance to get beginner copywriting tips.
→ Emotion - Surprise
Hook - You won’t believe how easy it is to start copywriting.
→ Emotion - Anger
Hook - Is copywriting overrated? Let’s find out.
→ Emotion - Intrigue
Hook - Here’s 7 tips to unlock copywriting success.
Play with this.
And you’ll be a hook master soon.
This Week - My Life
Life is beautiful here at Birmingham. Well, Birmingham. Life is cooking food, feeling cold, be in awe of the campus and studying.
I unfortunately could not get the UNICEF position. Hard luck. I did my best though. Still excited to be a UNICEF member.
I also applied for a $1200 bursary. Just got a rejection mail a while back. Had submitted my best application ever.
This just shows the quality of students here. People I am meeting on a daily basis.
Some genius. Some hardworking. Everyone with something to learn from.
Gets me excited always.
→ I did form a Copywriting Society in the university. There’s still a long tedious process to follow to officially get registered but I am looking forward to it.
→ I got the opportunity to deliver a seminar to a packed house on Personal Branding and LinkedIn here at the Uni. WHAT. AN. EXPERIENCE.
→ I am applying for a Future Leader’s Cohort here at the university for the Business School. Only 50 get selected in a batch of 5000 brilliant students here. Will keep you all posted.
→ Officially going to celebrate my first halloween on the 25th here at a pub with 1500 people. Booked my tickets, finding a costume.
→ Have a football match this Sunday, 8:00-9:00 AM. The weather forecast says it’ll be 1•C
→ Delivering a seminar on “How to slay with hooks” on Sunday too. Here’s the registration link if you are interested.
And well, I have a lot of work to do on assignments and paperwork here in college. Jam packed week.
See you all soon.
Track LinkedIn with Me -
Post impression → 4.8% drop. So there is progress, but probably because I posted 8 times this week and I am changed back my timing of the post back to 9.30 AM IST. Hopefully, the impression gets back to normal for me.
Total followers → Increase by 2.3%. Highest increase WoW for a while. Maybe because my Indian followers recognise me posting at the time again. There’s increase in all stats from last few weeks. Boy, changing your post timings is hard and rough
Profile Views → My profile view is at 3850. But I am backing myself to get a good number next few weeks. My CTA has been on my Newsletter and I might shift it to viewing my profile.
Search appearances → 703 is not bad but not great as well. I have taken a hit. This will remain near the 850ish and around this month until I change something. Moving to carousel based content is one idea.
Achyuta’s Recommendation List -
→ Movie - Tenet
→ Song - destroyer of worlds by Aaron Hibell
→ Book - 100M Offers by Alex Hormozi
→ YT video - The Israel-Palestine conflict
→ Favourite quote -
There's nothing as exciting as a comeback - seeing someone with dreams, watching them fail, and then getting a second chance.
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